Virgin Media Launches Roulette Nation, Challenge Jackpot
On July 1st, 2008, Virgin Media Television has launched the newest interactive gambling channel, Challenge Jackpot, on its television and online platforms. The business venture is a collaboration with production organization Two Way Media and joins Challenge, Bravo, Living, Trouble and Virgin One in VMtv's gaming portfolio of different platform entertainment brands.
The format of the Challenge Jackpot will allow viewers to participate and wager on casino games on the television channel of Virgin Media. After twelve midnight, Virgin One and Bravo 2 will also feature daily simulcasts of Challenge Jackpot for the viewers of Freeview and Sky Homes.
Challenge Jackpot is the only interactive gambling service featured on Virgin Media's interactive gaming platform and has its own online site at Challenge Jackpot.com. Two Way Media will produce all of the live broadcast of Challenge Jackpot. The channel will feature at least eight hours of studio casino games everyday, with the flagship slot being allotted for Roulette Nation.
Aside from the live broadcast hours, players will be able to participate on games like Get Set Roulette, Face Up Roulette, Face Up Holdem and Hot Shot Keno. The managing director of Virgin Media Television, Jonathan Webb commented that the Challenge Jackpot is their initial step in reinventing their Challenge gaming brand for the 21st century.
Two Way Gaming is a private organization registered in Alderney as a fifty/fifty joint venture between Win Gaming Media Incorporated and Two Way Media, featuring a multiple platform gambling solutions and Television shows to the broadcast Television industry. It produces more than fifty hours gaming television shows, allocated on a number of Sky channels.
Two Way Gaming runs on five different platforms single wallet gambling services all over the world for Teletext. It manages the TeletextGames Channel on Britain's Freeview, Teletext's analogue television gaming system, a mobile gaming service and an online service-all managed by Single Wallet solution. This serves over eleven million British digital and analogue viewers in a weekly basis.
July 24, 2008
Max Baker
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